Link Routing Infrastructure
Short links that deliver fast, reliable redirects at scale.
Create branded short URLs, steer traffic by market or campaign, and watch delivery telemetry without dragging down redirect speed.
- Median redirect
- P95 delivery stays in the low tens of milliseconds on active routes.
- Traffic visibility
- Clicks, audience, regions, and referrers update from one reporting surface.
- Routing resilience
- Health checks, fallback paths, and alerting keep live campaigns online.
Traffic overview
Rolling 24h- Total clicks rolling 24h across live routes 1.286M
- Unique visitors deduped across campaigns 908.3K
- Active links currently serving traffic 24,620
- Avg. CTR median across tracked campaigns 35.0%
Regional mix
Demand- United States 43%
- United Kingdom 18%
- Germany 13%
- Australia 9%
- Other markets 17%
Delivery pulse
Edge healthLive feed
3 events- 12s ago Spring Launch cleared 8.1K clicks.
- 39s ago United States held 43% of paid traffic.
- 1m ago Peak latency held at 43 ms.
Fast delivery
Redirects stay responsive through campaign spikes and day-to-day traffic swings.
Clear telemetry
Clicks, audience mix, regions, and referrers stay visible without hopping between tools.
Team controls
Domains, routing rules, and shared workspaces stay organized as link volume grows.
Features
Everything you need to manage links at scale.
Branded short links, routing rules, and reporting without dragging operators through busywork.
Branded short links
Use branded domains and clean aliases that stay recognizable across paid, organic, and outbound traffic.
Click analytics
Read clicks, audience, geography, device mix, and referral trends from one live reporting surface.
Geo-targeting
Send traffic to the right destination by market, campaign, or destination rule without cloning links.
Team management
Keep shared ownership clean with workspaces, permissions, and handoff-friendly reporting.
How It Works
Three steps to cleaner link operations.
Launch quickly, keep routing flexible, and watch performance without stitching together separate tools.
Create your link
Create a short link, assign an alias, and define the destination logic that should serve each visitor.
Route with intent
Send the same short link to different destinations by market, campaign, or lifecycle stage.
Review live performance
Watch delivery quality, audience mix, and campaign response as traffic moves through the link.
Enterprise
Built for teams that cannot lose visibility on live traffic.
Operational controls, export-ready data, and routing safeguards for teams running paid, owned, and partner traffic.
Security & governance
- Role-based workspace access and operator controls
- Audit-friendly exports with activity history
- Configurable retention windows for reporting data
Reliability & operations
- Redundant routing paths with automated health checks
- Live telemetry for latency, capacity, and demand shifts
- Operator-ready incident workflows and alert surfaces
Integration & workflow
- API-first link creation and route updates
- Webhook delivery for click and routing events
- Export-ready reporting for internal BI pipelines
Get Started
Ready to run links with better visibility?
Start with the core workflow, then layer routing rules and reporting as traffic grows.